Canada's fastest growing online insurance company came to us with a problem. Surex was overly reliant on driving business by buying leads from third parties. We showed them how to create their own leads, connect their off-line sales action with online data and built them a media plan that connected everything together.
With goal of converting leads into a sold policy and a break even on ad spend. With Surex's IT team, we created a custom coding pixel implementation that would connect our ad platform with their website and business management platform.
For every $1 spent Surex earned $2.30, proving that understanding your data may be the best insurance policy of them all.
INNOCEAN Canada
720 King Street West Suite 505,
Toronto, ON
M5V 2T3
647.925.1300
Careers
careers@innocean.ca
