INNOCEAN Canada Earns Multiple Finalist Nods for 2023 CMA Awards
TORONTO, ON (September 12, 2023) – INNOCEAN Canada is proud to announce that it has been named as a finalist for two categories at the 2023 Canadian Marketing Association Awards.
After having its work reviewed by hundreds of jurors across the Canadian Marketing industry, INNOCEAN received finalist nominations on its work for Hyundai Canada by earning multiple nods in the Automotive sub-categories.
First for the Innovative Media sub-category with “5 Minute Classics: IONIQ 5 x Audible” and lastly the PR sub-category for “The Power of N: High Performance PR.”
The announcement of the winners for the 2023 CMA Awards will take place in November at the 2023 CMA Awards Gala.
| Campaign | Category | |
| The Power of N-Brand | PR (Budget over $50K) | |
| 5 Minute Classics: IONIQ5 x Audible | Innovative Media |
More about Hyundai “The Power of N-Brand!”:
Hyundai invited journalists to the Canadian Tire Motorsport Park to launch the new high-performance N Line models. The Elantra N and Kona N were driven on one of Canada’s famous race tracks. Rather than learning about the new N line with just a press release, we made them feel the N power. That’s high performance PR.
More about Hyundai “5 Minute Classics: IONIQ 5 x Audible”:
The IONIQ 5 is an electric vehicle that charges really fast. So fast that in just 5-minutes, drivers can get 100KM of travel. To make this known, Hyundai partnered with Audible and gave classic literature the IONIQ 5 charging treatment: adapting a series of well-known dense novels into audiobooks, that read cover-to-cover in just five minutes.