
INNOCEAN Canada Shortlisted for 2023 effies!
TORONTO, ON (September 25, 2023) – INNOCEAN Canada is thrilled to share that its work has been shortlisted at the 2023 Canadian Effie Awards.
INNOCEAN was shortlisted for the following work with Hyundai Canada:
Category | Campaign |
Media Innovation | Hyundai Goes Dynamic in Search |
Hyundai and INNOCEAN developed first of its kind conquest search ads that were dynamically generated in real time by pulling directly from a third-party car comparison tool.
What was previously not possible was solved by harnessing the power of automation and google marketing tools to help Hyundai create a more personalized and relevant search ad.