TORONTO, ON (May 30, 2023) – INNOCEAN Canada Group Director of Programmatic and Ad Operations Jonathan Dick will be joining other Marketing leaders from the industry for a panel discussion on the future of TV in Canada.

In addition to Jonathan, the Canadian Marketing Association panel will feature leaders from Samsung Ads, Tim Horton’s, and Canadian Tire.

The panel discussion on the bright future of the Canadian Advanced TV ecosystem will explore the limitless opportunities Connected TV (CTV) offers in expanding audience reach and scale. As well as the evolving CTV landscape, witnessing its remarkable growth and the shift away from traditional TV as our experts emphasize the immense potential and possibilities that await marketers and advertisers in this thriving ecosystem.

• Marketing and media trends within the Canadian marketplace

• Outline synergies between innovation and consumer experiences and what this means for marketers

• Provide guidance on how to apply your marketing investment to maximize ROI

To attend the event you can register at the below link from the CMA.